Juice has become one of the most saturated categories in wellness. Walk into any fridge and you’ll see bold promises of detoxing, cleansing and quick fixes - often paired with ingredient lists that are heavy on fruit and light on real nourishment.

At IKU, we take a different approach.

Our juices are designed to sit alongside our meals, not replace them. They’re crafted with the same philosophy that guides everything we make: thoughtful ingredient selection, functional purpose, and food that supports the body gently and consistently - without extremes.

Rather than chasing trends, we focus on what each ingredient actually does, how combinations work together, and how juice can support daily wellbeing in a way that feels realistic and sustainable.
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Moving Beyond the “Cleanse” Mentality

Juice doesn’t need to be a reset button or a punishment. When made well, it can be a convenient way to deliver nutrients, hydration and functional plant compounds - especially when built around vegetables, herbs and roots rather than fruit alone.

Our functional juice range was created for people who care about what goes into their bodies, whether that means reading every label or simply wanting to feel a bit better day to day. The goal isn’t restriction or perfection - it’s intentional nourishment.

Each juice in the range has a clear role, guided by both nutritional science and traditional food wisdom.
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Glow: Green Juice with a Skin-First Focus

Most green juices are marketed as detoxifiers. Glow shifts the conversation toward skin health and daily cellular support.

Built on a base of spinach and kale, Glow delivers a rich source of antioxidants, including vitamins A, C and K, which play key roles in skin integrity, collagen support and protection against oxidative stress. Leafy greens are also naturally high in chlorophyll, which supports overall cellular health.

Celery and cucumber contribute hydration and potassium, helping to support fluid balance and digestion, while mint adds a refreshing lift that also supports digestive comfort. A touch of lemon brightens the flavour and provides additional vitamin C - an essential nutrient for collagen production and skin repair.

The result is a green juice that feels nourishing rather than aggressive - designed to support glow from the inside out, without leaning on detox clickbaits or extremes.

Best enjoyed: as a morning refresh, mid-afternoon pick-me-up, or alongside a meal when your body is craving something light and hydrating.
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Purify: Grounding Roots for Digestive and Liver Support

Purify is a juice that feels deeply grounding - both in flavour and function.

At its core is beetroot, a root vegetable traditionally associated with liver support and circulation. Beetroot contains betalains, powerful antioxidants that help combat oxidative stress and support the body’s natural detoxification pathways.

Carrot adds natural sweetness alongside beta-carotene, a precursor to vitamin A that supports skin, immunity and overall cellular health. Celery supports digestion and hydration, while ginger brings warmth and a gentle kick - long valued for its role in supporting digestion and reducing inflammation.

From an Ayurvedic and traditional Chinese medicine perspective, root vegetables are considered grounding foods, helping to support balance and stability in the body. This makes Purify an ideal option when you’re feeling depleted, run down, or in need of something nourishing yet functional.

Best enjoyed: when your body needs grounding support - post-travel, during busy periods, or as part of a more intentional daily routine.
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Rise: Bright, Warming and Immune-Supportive

Rise is the most familiar flavour profile in the range, elevated through purposeful additions.

Orange and carrot provide natural sweetness and a robust dose of vitamin C, a key nutrient for immune support and antioxidant protection. Grapefruit adds brightness and complexity, while also contributing additional vitamin C and plant compounds that support metabolic health.

The functional heart of Rise is turmeric - a powerful anti-inflammatory ingredient that has been used for centuries in traditional medicine. Curcumin, turmeric’s active compound, is known for its role in supporting joint health, reducing inflammation and aiding recovery. Paired with ginger, which enhances both flavour and absorption, Rise delivers warmth and vibrancy without feeling overpowering.

Best enjoyed: in the morning, post-movement, or whenever you need a gentle energy lift that still feels nourishing.
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Choosing Juice with Intention

Not all juices are created equal - and choosing well doesn’t have to be complicated.

A thoughtfully made juice should complement how you eat, not override it. Look for ingredient lists you recognise, vegetable-forward blends, and combinations that serve a purpose beyond sweetness or trend-driven claims.

At IKU, our juices are designed to support real life - whether that’s fuelling busy days, supporting recovery, or adding a functional layer to an already balanced way of eating.

If you’re curious to explore juices that are made with intention, grounded in real ingredients and aligned with everyday wellbeing, our functional juice range is a good place to start.

Food you feel good about - inside and out.

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